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8 Brands Making The Most Of The New Twitter Profile

  • November 8th, 2012 at 6:45 pm
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  • Sebastian Agosta
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  • No Comments

If you’re an avid Twitter user, you may have noticed certain brands/people have been moved over to the new Twitter profile. The new profile features a main landscape cover photo similar to the ones that Facebook and LinkedIn have added to their social networks. Pasted over top of that 520px x 260px cover photo is a smaller logo/icon picture which is roughly 73px x 73px. You’ll also find your Twitter name, description, location and website URL pasted over top.

The new profile looks pretty slick and really allow brands on Twitter to utilize the space with something other than just a background image.

There are several big brands worldwide which have really taken advantage of this new option and have created amazing profiles. Here are 8 examples of brands making the most of the new Twitter profile.

1) @cocacola
No shock here. One of the biggest brands in the world had no problem converting their profile into something great.

2) @LAKings
Not only is this one of the funniest team based Twitter profiles, but they also selected the perfect Stanley Cup photos to add to their profile.

3) @starwars
The background image they chose really is awesome and the collage for the new cover photo is pretty cool too.

4) @6s_marketing
A homegrown Canadian marketing company that does business worldwide. I love the personal feel of their cover photo and Tweeted images.

5) @Starbucks
Another awesome job branding that isn’t surprising at all. Starbucks always brings it and their high quality coffee cup and coffee bean images really look great.

6) @dominos
In my opinion a restaurant or pizza place that has a Twitter page should instantly make my mouth water and that’s exactly what this Dominos page does.

7) @CallofDuty
The geek gamer in me had to add this page. Visiting this page makes me want to sit at home and play COD all day long.

8) @AEO
Normally I’m completely against using “repeated” images as a background, but I find it really works for American Eagle because each image shows a different piece of their clothing.

It’s not entirely clear when Twitter will move everyone to the new profile (@experienceDMG still doesn’t have it), but be sure when they do that your branding looks just as outstanding as the 8 listed above!


Sebastian Agosta

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